>Nick Rizzi, CEO of Smart Tax, was recently interviewed and featured in the Hartford Business Journal. The article highlights the plans of the Smart Tax franchise expansion into the Hartford area. The article also includes a great deal of information for potential franchisees, including the investment costs and contact information. A sample of the article is below along with a link to the article in its entirety.

New York Tax Prep Franchiser Eyes Hartford Market
By Becky Bergman

While many businesses are slowing down due to the rocky economic climate, Smart Tax, a tax preparation franchise concept founded in 2006 by financial whiz Nick Rizzi, is just starting to speed up.

And the Greater Hartford area is squarely in the crosshairs of its expansion strategy.

The Brooklyn, N.Y.-based tax preparation service grew to three locations before Rizzi decided to expand the business via franchising. That was in November. Seven franchises have been added since and CEO Rizzi, who still manages the original three sites, says Smart Tax is on pace to develop 100 locations nationwide by tax season 2012.

The entrepreneur is aggressively eyeing the Hartford market, where he wants to launch 20 new locations in the next two to three years.

Rizzi spent more than 16 years cutting his teeth in the industry working for H&R Block before he began to explore the idea of entrepreneurship.

“When I was looking at starting my own business several years ago, I wanted to do something that was recession-proof,” said Rizzi. “I also wanted to specialize in something that was solid. You can count on death and taxes no matter what kind of economy it is.”